Why Future First Global has rebranded to inHive
Abi Nokes, CEO of inHive, explains in this letter the practical and values-based reasons for the decision to rebrand from Future First Global to inHive. Dear Friends I’m thrilled to finally announce that Future First Global will now be known as ‘inHive’. It’s been a long time coming behind the scenes and now is the right time to make the shift. There are three main reasons why we’ve decided to undergo this change. Firstly, on a practical level, we shared our old “Future First” name origins with three other organisations: Future First in the UK (the parent to both the organisation and me as I spent three …
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